Pick a true red for fair skin.
With doll-like porcelain skin, a true candy-apple red will add lovely color and contrast. Look for shades that have blue undertones (rather than yellow) to bring out a warmth in your skin tone.
Don’t use red lip liner.
If it doesn’t match your lipstick perfectly (and odds are it won’t), you’ll end up with a two-tone effect. If you like using liner, find a shade that’s close to your natural lip color and use it to outline your lips.
Avoid getting lipstick on your teeth.
After applying, put your finger in your mouth, purse your lips around it, then slowly pull it out to remove excess color. After putting on lip color, lightly run a damp washcloth over lips. This increases circulation to boost fullness and provides a smooth canvas for color to adhere to.
Avoid deep reds if you have thin lips.
They tend to make lips look smaller. Lips often grow thin and lose color over the years, and pesky little lip lines can add years to your face. But you don’t have to be a celebrity to get a sensuous, shapely pucker.
Don’t play up your eyes.
“Pair red lipstick with the lightest possible eye makeup,” says lipstick designer Poppy King. A little mascara and beige shadow will do. It’s all in the eyes. And the possibilities are endless. Demure daytime looks. Deep drama night moves. Subtle lines and definition, smokey vibes, custom brow looks, classic tones or a shot of color.
Smooth out your lips.
One unfortunate consequence of wearing red lipstick (especially matte lipstick) is that dry, peeling, and flaky lips are exaggerated. Use a sugar scrub to remove any dead skin from your lips, and follow up with your favorite moisturizer. Your look significantly improved in red lipstick if they are smoothed and softened first.